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consolidated that content within its flagship Paramount+ streaming service. The Streaming Video Tracker also started tracking two new services last quarter, OG Network and TrueTVplus, which brings the total number of streaming service profiles in this product to 370 in the US and 234 in Canada. Parks Associates will host the industry webinar "Streaming Video: Churn, Loyalty, and Competition" on September 24, where the firm's analysts will share research and comment on market trends and the implications for service providers and content owners. Recent market changes highlight an active streaming market where services are closing, consolidating, or moving content to different distribution models. In particular, the market has been active regarding sports content, as providers experiment with the best strategies to capture sports fans and viewers: - FIFA+ moved to DAZN. - RidePass now operates solely as a FAST channel. - FanDuel Sports Network shut down its television channels and streaming operations. "Streaming services continue to experiment with the best ways to reach and monetize audiences," said Michael Goodman, Director, Entertainment Research, Parks Associates. "The movement of content from standalone apps to larger platforms and FAST channels shows how quickly distribution strategies are changing." In its monthly updates, the Streaming Video Tracker analyzes the strategies and emerging market trends when providers move content into larger offerings or launch new services: - BET+ has been phased out by Paramount Skydance, and its content library has migrated to Paramount+ under a dedicated BET Hub